Getting found
Being found and being described correctly, by search engines and by AI assistants.
4 pieces
SEO or Google Ads for a local business?
For a lot of local businesses the honest answer is neither yet, because the map listing is doing the work both would be competing with.
How to get more cleaning clients without buying leads
Bought leads are sold to several companies at once, so you are competing on response speed and price the moment you receive one. The alternatives are slower to build and cheaper to keep.
What actually matters on a restaurant's Google listing
For most restaurants the map listing is seen more often than the website, and the single most expensive error on it is wrong holiday hours.
What is GEO, and does a small business need it?
GEO is making sure that when somebody asks an AI assistant for a business like yours, it can describe yours correctly. Most of the work is the same work that makes a site rank, done in a way a model can extract without guessing.